telling a visual
brand story.
USGBC LEED v5
Brand Guideline Development | Layout
Our team partnered with the U.S. Green Building Council to create comprehensive brand guidelines for LEED v5—the latest evolution of the world’s most widely used green building rating system. The guidelines support USGBC’s mission to accelerate the transformation of the built environment and communicate the bold vision behind LEED v5. Designed to be flexible, scalable, and future-focused, the system helps unify messaging around decarbonization, quality of life, and ecological restoration—advancing LEED’s 25-year legacy of global leadership in sustainable design.